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You think the line has been blurred, but not removed, so a statement that Google won't sell search results because Google draws a distinction at sale time betwe
by Macha 5y ago
You think the line has been blurred, but not removed, so a statement that Google won't sell search results because Google draws a distinction at sale time between ad slots and search results is not evidence of a change in position to the reality now where you can buy "things that look 99% identical and sit in the same location as search results" because those things are called ads in the purchase interface.
Others view these things as sponsored search listings because.... they have 99% in common with search listings and only 50% in common with ads as presented at the time that Google made this statement.
What they are selling, despite being called ads, are for all intents and purposes search results. So I don't think it's unfair to call them out for how it conflicts with earlier positions against the selling of search results.
- glenstein 5y agoGoogle's statement was that they will make it clear that ads were not the same as search results. Krebs paraphrased that statement as Google "critiques the practice of displaying ads above search results" and noted that they were instead placed on a sidebar. He's not flagging the statement out of a belief that ads and search basically amount to the same thing.