Exactly my thoughts as well, the only words that came to my mind when reading this was "Reverse Funnel Scheme". What really gets me is the lack of self awarenes

Exactly my thoughts as well, the only words that came to my mind when reading this was "Reverse Funnel Scheme". What really gets me is the lack of self awareness the article displays, it reads to me as if it's written in earnest, as if it's not realizing the thing they are describing is a scam.