Just for posterity's sake, I'll join in on the "this is a great move" side. I know there's a lot of wailing and gnashing of teeth by current Netflix customers

Just for posterity's sake, I'll join in on the "this is a great move" side. I know there's a lot of wailing and gnashing of teeth by current Netflix customers with established movie watching habits who will now face more inconvenience. However, I use Netflix exclusively for the streaming, so I'm very excited about the future here. If they can sell off the Quikster (sp? dumb name) business and then use that capital for all sorts of good streaming stuff, then that's good for me. I remember reading an interview with Hastings a long time ago where he said his vision was all about streaming content (hence the name, "Netflix" from the start, and nothing locking him down to DVDs, which he felt would someday be obsolete leaving his company with an anachronistic name). At that time, though, so many people only had dial-up that it just wasn't feasible. It's interesting and somewhat amusing to me that the interim "send DVDs by mail" business got to be so huge and successful, but I see Hastings as finally trying his hand at his initial dream. More power to him, I say, as a decade or two down the line, it will be streaming all the way, no doubt.