This is one thing that really confuses me about crypto. Whenever I've worked on a website there is an underlying idea that things need to be simple and intuitiv

This is one thing that really confuses me about crypto. Whenever I've worked on a website there is an underlying idea that things need to be simple and intuitive because users aren't going to struggle to figure out how to use your site - they'll just bounce. It's hard to reconcile my experiences with trying to get users to understand and use relatively simple things with the inscrutable nature of the crypto space. Crypto is overflowing with unwieldy acronyms and punishing rakes to step on. And yet, people are putting massive amounts of money into this?