Another thing I realized, but after I could edit my comment :D NSO makes money reselling the same set of productized exploits. Their business model depends on

Another thing I realized, but after I could edit my comment :D NSO makes money reselling the same set of productized exploits. Their business model depends on no one else (apple or other researchers) finding it. Selling an exploit gets you a single payday, selling a service lets them both charge market rate for exploits, but keep doing so. Honestly I wouldn't be surprised if they had a monthly subscription fee.