None of which matters unless you can convince people to run a calorie deficit. Despite years of public health messaging, the obesity rate continues to rise. Ho

None of which matters unless you can convince people to run a calorie deficit. Despite years of public health messaging, the obesity rate continues to rise. However, you can convince people to exercise, which can mitigate many of the negative effects of obesity. Why not push exercise while research is done about how to run effective public health campaigns to reduce obesity?