2 ms·
As Scott Galloway put it, Call of Duty alone generates $55M a day, as if it were a door-busting Marvel movie opening weekend, all the time.
by papito 5y ago
As Scott Galloway put it, Call of Duty alone generates $55M a day, as if it were a door-busting Marvel movie opening weekend, all the time.
- sydthrowaway 5y agoAnd yet gamedevs are paid like crap Who gets the money?
- papito 5y agoLet me introduce you to the concept of "shareholder value".
- paulmd 5y agodang, $20b a year for COD alone? I realize that's the crown jewel in ActiBlizz's portfolio but that does kinda put the acquisition into perspective, you could throw away every single other IP they own (and there are numerous ofc) and Microsoft only paid 2.5y of revenue for COD. $70b is really kinda cheap. (I realize there's some ongoing development costs there - that $20b a year is conditional on you spending $500m a year to make next year's game - but there's also no reason to doubt that revenue stream will continue either. COD is shovelware (it's AAA but you get my meaning) and if you just don't mess it up (BF2042 says hi) then there's no reason to doubt the customers will keep coming back. And again, that's 2.5y revenue of just one asset of a giant company. Cheap cheap cheap.)