Nobody has ever told me in any way, shape or form that not caring is cool. In fact, in my generation the opposite is true, caring is 100% cool. See the scene in

Nobody has ever told me in any way, shape or form that not caring is cool. In fact, in my generation the opposite is true, caring is 100% cool. See the scene in the remake of “21 Jump Street” where Channing Tatum’s character is thrown off by how “activist” everyone is. My point though was more specific to the poster I replied to, they hand-waved the parent comment away (partially) by mentioning that they boycott Nestle. It rings hollow that all of the other points are less relevant because they boycott what is quite possibly the easiest company to boycott. I would have more respected a response of either “yeah, I pick and choose what I boycott based on both logically tangible and emotional reasons, so trying to find consistency is not only impossible but also foolish” or just to say “who I boycott and why is up to me. Maybe I boycott all of those companies, maybe none. I don’t boycott to be performative”