“We are “time binding” animals, as the American economist and social theorist Jeremy Rifkin put it in his 1987 book, “Time Wars.”” The concept of time-binding

“We are “time binding” animals, as the American economist and social theorist Jeremy Rifkin put it in his 1987 book, “Time Wars.”” The concept of time-binding predates Rifkin by a few decades. For a start, S I Hayakawa writes about Time-Binding Theory in this 1950 article “THE AIMS AND TASKS OF GENERAL SEMANTICS: Implications of the Time-Binding Theory (Part I)” https://www.jstor.org/stable/42578071 https://www.jstor.org/stable/42578071 For those old enough, yes, that S I Hayakawa who was a former US Senator representing the great State of California. Some California politicians go/are Hollywood, some write best-selling books about the nature of words, rhetoric and the psychology of humans. It’s quite a big state. And Hayakawa is just expounding on the idea developed by Korzybski in the 1920s/1930s and discussed in the foundational text for General Semantics, Science and Sanity. https://en.wikipedia.org/wiki/Alfred_Korzybski https://en.wikipedia.org/wiki/Alfred_Korzybski [General Semantics, which is still around, is perhaps the most mild-mannered populist intellectual movement produced by the 20th Century. If you’ve heard the phrase “the map is not the territory”, that’s General Semantics. If you wish to dig further, there is basically no emotional/financial/intellectual/psychological/social downside risk to pursuing General Semantics. There is no “ism” associated with it. It’s pretty close to an Absolute Good. Read Hayakawa’s books first.]