Exactly - customers and users think in terms of features that they want. Our job is to look through the features and pull out requirements, then prioritise thos

Exactly - customers and users think in terms of features that they want. Our job is to look through the features and pull out requirements, then prioritise those requirements and work with a great team (or alone) to turn them back into the features that bring the most value. So feature: I want a faster horse Requirement: Get places faster, and without stopping for rest periods New feature/tool: <profit>