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Branding. When a company puts their name on an advertisement/product/building they want it to be instantly recognizable and they want to convey a specific image
by wefarrell 5y ago
Branding. When a company puts their name on an advertisement/product/building they want it to be instantly recognizable and they want to convey a specific image that's more than just the written word.
- WalterBright 5y agoThat's a trademark, not a font or a copyright. Trademark IP law is distinct.