Unfortunately, I have to agree with the negative comments. Even if the whole process denotes great consistency and attention to details, it really sounds like a

Unfortunately, I have to agree with the negative comments. Even if the whole process denotes great consistency and attention to details, it really sounds like a huge amount of energy spent on something that I may consider relevant, but not to that extent. Also, having seen the logo multiple times, I actually never got it was a shell. Anyway, thanks for sharing.