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It's just capitalism at work. The period between 1940 and 2000, roughly, is when white men had the most disposable income. Unsurprisingly, most media was produc
by afpx 5y ago
It's just capitalism at work. The period between 1940 and 2000, roughly, is when white men had the most disposable income. Unsurprisingly, most media was produced for them, specifically. Now, white men have a very small piece of the disposable income pie. And, we see lots of diversity in media and big media companies trying to appeal to the widest demographic.
So, I'm guessing that Scientific American's readership just changed, and they went with what sells.
- coldtea 5y agoThis is about declining quality, not increasing diversity (if there's much of the latter). Today it's mostly cheap gossip (even from major media), rage-inducing pieces, shallow coverage, sponsor ball licking, and "embedded" journalism, that is, exclusives and handouts from the government, the enterprise, and millitary, instead of exposes. And this goes beyond Scientific American to all media, including those that were already run by and targeted to minorities in the past. It also happened with media in countries without demographic changes, so it's not about whites vs some increased more diverse demographics. It's the race to the bottom caused by the web, decline of print, rich advertising metrics having them by the balls (not aiming for abstract readers and letting journalists free to write, but being able to micromanage how articles are written to get maximum views). Newspapers didn't close or go to smaller offices and fire tons of foreign correspondents, staff photographers, and proof editors, for example, "trying to appeal to the widest demographic", but because they couldn't afford them.
- etempleton 5y agoThe internet has killed most print publication, but the internet does not have good profit margins and so every corner is cut to maintain profitability. A single ad in a single print issue of the New York Times can easily cost a quarter million dollars. A Google Display ad costs pennies. Online advertisements can no longer support real journalism, only click-bait. Most news organizations have gone back to the idea that they have to then have users pay subscriptions to view their content online. This, unfortunately breaks the sharability of news stories and creates a frustrating user experience. I only see two paths forward for print new: 1. Bundle with other services print, streaming, etc etc. Most people won’t pay 20 dollars a month or whatever it costs to subscribe to the NYTimes, but they might if it was part of a package that includes other things. 2. News organizations should go non-profit. This alleviates some pressure to have profit margins and opens up donations as a potential revenue stream.