In reverse: I read a story once about a Japanese businesswoman who wanted to open a business in America. She was inspired by Bridgestone (the tire company), nam

In reverse: I read a story once about a Japanese businesswoman who wanted to open a business in America. She was inspired by Bridgestone (the tire company), named after the founder Shojiro Ishibashi (ishi = stone, bashi = bridge). Her name was Kawakami; translating this into English she decided to name her company Up River.