Referencing the Bouba/Kiki effect[1] "a non-arbitrary mapping between speech sounds and the visual shape of objects", is it strange how some people or place nam

Referencing the Bouba/Kiki effect[1] "a non-arbitrary mapping between speech sounds and the visual shape of objects", is it strange how some people or place names seem cool, exotic, foreign, and others seem dorky, boring, local or weird? Why should that be a thing? [1] https://en.wikipedia.org/wiki/Bouba/kiki_effect https://en.wikipedia.org/wiki/Bouba/kiki_effect