Position your company as one that does interesting work, offers a good work-life balance, pays market rates, has a worthwhile stock comp plan, and doesn't requi

Position your company as one that does interesting work, offers a good work-life balance, pays market rates, has a worthwhile stock comp plan, and doesn't require an engineer to spend the next six months practicing brainteasers to pass your interview/hazing process, and I bet you wouldn't have any trouble attracting a ton of engineers. I'd certainly find that compelling.