Morin launched Path, a smaller social network, in November, 2010. In December, Google offered him a $100 million buyout, plus a $25 million earn out over four y

Morin launched Path, a smaller social network, in November, 2010. In December, Google offered him a $100 million buyout, plus a $25 million earn out over four years. That's quite impressive for such a short time. Does anyone know what they had that was so desirable after so little time?