To rearrange into a (more-or-less-sargable) extension of your tuple: (Time, Target, Channel, Message) This is an elaborate form of what advertisers call a "cam

To rearrange into a (more-or-less-sargable) extension of your tuple: (Time, Target, Channel, Message) This is an elaborate form of what advertisers call a "campaign" -- a sequence of information unravelled in front of an audience (large or small) to produce an effect.