I think it's complete BS that when I search for something like Basecamp, they show the paid advertisement before the organic result, even though they're the sam

I think it's complete BS that when I search for something like Basecamp, they show the paid advertisement before the organic result, even though they're the same. Feels so slimy. The organic result would have sufficed. Nothing but a glorified 1997 Yahoo Index at this point. I never click the advert. I know I'm probably in the minority, but I won't give them the infinitesimal revenue.