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I will eat my hat if Apple doesn't enter the ad market big-time in a couple of years. All the signs point to them building a massive privacy-invading trove of d
by gigel82 5y ago
I will eat my hat if Apple doesn't enter the ad market big-time in a couple of years. All the signs point to them building a massive privacy-invading trove of data on their customers to exploit.
Of course, their PR will spin it up as "privacy focused, totally anonymous, personalized advertisement" and some will just gobble that up as gospel.
I don't trust any of these fuckers any more... :)
- josho 5y agoI think 2 things are stopping apple from entering that market in earnest. 1. Privacy is a differentiator for Apple’s business. Google et al can’t compete and win on privacy. Apple can use this to win at recruiting and win at selling their ecosystem. 2. Apple’s hitting revenue/ growth targets. Other r&d investments better align with their ecosystem so there is no business driver today to enter this market. Having said that I won’t be surprised if Apple misses a few qrtly earning targets and decides to enter the ad market.
- fshbbdssbbgdd 5y agoIt already happened: https://amp.ft.com/content/074b881f-a931-4986-888e-2ac53e286b9d https://amp.ft.com/content/074b881f-a931-4986-888e-2ac53e286...