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I cannot see any possible motivation for a dealer to add no-resale provisions to their agreements with ordinary customers. If these vehicles are in high demand
by ipsin 5y ago
I cannot see any possible motivation for a dealer to add no-resale provisions to their agreements with ordinary customers.
If these vehicles are in high demand, to prevent scalping? The length of the restriction ("no resale for one year") seems aligned with that goal.
- JumpCrisscross 5y ago> If these vehicles are in high demand, to prevent scalping? I see the manufacturer wanting this. But not dealers. Scalpers are just outsourced distributors from a dealership's perspective.
- throwawaygh 5y ago"It would be bullshit if some guy just buys the truck from me, I can't charge because Ford told me so, and then that guy turns around and gets half of what should have been my commission!" - the no-value-add middle man that Ford is forcing me to go through to buy their truck, when asked exactly this question. I'm all for preventing scalping. It makes perfect strategic sense for Ford! The reason their approach toward the scalping issue is so uniquely idiotic is because the dealership model means they have to massage the bruised egos of useless middlemen.
- RickyRocks 5y agoShould just be 1 per customer per year. End of problem.
- deleted 5y ago[deleted]
- dahdum 5y agoFord is putting strong pressure on the dealerships to not gouge on markups, without the resale provision scalpers would eat up all the inventory and pocket the difference instead. Some dealership owners will hate this provision of course, because otherwise they could still sell near MSRP but only allocate to the themselves, family, friends, and employees who would then instantly scalp.