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Toyota injects itself into second and third sales via helping their dealers do countrywide reselling and then offering finance products on it. I assume most man
by Normal_gaussian 5y ago
Toyota injects itself into second and third sales via helping their dealers do countrywide reselling and then offering finance products on it. I assume most manufacturers do similar. When you buy through this you get a Toyota warranty and guarantee, as well as a serviced vehicle and confidence around inspections/descriptions.
The remanufacture stuff sounds a lot more like they reckon there is an ability to increase the quality of these resales - which is highly likely. BEVs want battery replace/refurbs but most second hand vehicles have a snag list that is too much of a hassle for dealers to handle, but isn’t that expensive. They are also then given upselling opportunity (towbar / reversing cam / etc.) which would add new margin (and many buyers want).
Of course the main driver is that we are going to soon have large scale sticker shock - going from ICE to EV is £££, particularly for second/third owner. To lose market share and finance here in the next two decades is likely for any manufacturer, and market share is their main value prop for shareholders.