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Landing page - shorter "Do you" lead ins will let you increase font size, making it easier to see what the site does instantly. Replace the text links with but
by japhyr 15y ago
Landing page - shorter "Do you" lead ins will let you increase font size, making it easier to see what the site does instantly.
Replace the text links with buttons - if you have made the newsqast concept clear in the lead ins, you don't need to say what the locale links do. Just make a grid of buttons with large text - Austin Chicago New York. As a visitor, I can see what clicking on the NY button will do. The last button could be "request a market near you". That would let you build a potential user list as well. Right now, the biggest link is the google chrome link. Your locales should be that big, and that appealing to click on.
Last, I like the sketch idea. Just simplify it a little. Just keep the (news weather traffic)->(newsqast)->(web mobile twitter)->(happy user) parts, and give them more breathing room.
Good luck!