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And Coca-Cola has an ingredient benefit - the fact they have a license to put coca into the drinks is completely unique in the industry AFAIK. It might be troub
by kingcharles 5y ago
And Coca-Cola has an ingredient benefit - the fact they have a license to put coca into the drinks is completely unique in the industry AFAIK. It might be troublesome for a competitor to get that same license.
- jaywalk 5y agoTechnically, Coca-Cola puts in a coca leaf extract that is produced by Stepan Company. They are the ones who have the only license to import coca leaves in the US and they use them to make medical cocaine. The extract they sell to Coca-Cola comes after all the good stuff is gone. Coca-Cola never touches the leaves.
- kingcharles 5y agoThank you for the details. I guess in that case Pepsi could buy them from the same place, although I suspect there is an exclusivity agreement there!
- JaimeThompson 5y agoCoca-Cola buys the extract from https://en.wikipedia.org/wiki/Stepan_Company https://en.wikipedia.org/wiki/Stepan_Company which, IIRC, is the only one with a license to import the leaves.
- kingcharles 5y agoThank you for the details. I guess in that case Pepsi could buy them from the same place, although I suspect there is an exclusivity agreement there!