I see value in paying for a service which would curate results by eliminating content farms. Average Joe would also not see any value as he doesn't know what a

I see value in paying for a service which would curate results by eliminating content farms. Average Joe would also not see any value as he doesn't know what a content farm is to begin with. It's all about finding a niche (and selling out once you're on track to get traction, but alas).