That's just one of many essays in the book. I would hardly call the book as a whole populistic - if anything it's contrarian. Also, the linked blog post didn't

That's just one of many essays in the book. I would hardly call the book as a whole populistic - if anything it's contrarian. Also, the linked blog post didn't strike me as very convincing. The points that were potentially valid ("Start with purpose" paragraph and reference 4) were underdeveloped and most of it read like a rant.