"Design is copyable. But the Cook side of things — Apple’s economy of scale advantage — cannot be copied by any company with a complex product lineup." What no

"Design is copyable. But the Cook side of things — Apple’s economy of scale advantage — cannot be copied by any company with a complex product lineup." What nonsense is this? If a company copied Apple's economy of scale, it would no longer have a complex product lineup. It's like saying "Design cannot be copied by any company with ugly products".