Ads inline with content was definitely a major factor. Just look at this screenshot: http://www.treehugger.com/digg-oil-spill-sponsored-bp-image.jpg http://www.

Ads inline with content was definitely a major factor. Just look at this screenshot: http://www.treehugger.com/digg-oil-spill-sponsored-bp-image.jpg http://www.treehugger.com/digg-oil-spill-sponsored-bp-image.... Pretty terrible way to treat your users.