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Please explain why you think a company should provide goods for people outside their target market? Is market segmentation frowned upon these days?
by leadingthenet 5y ago
Please explain why you think a company should provide goods for people outside their target market? Is market segmentation frowned upon these days?
- sigmaprimus 5y agougg, unfortunately you are right I guess. I don't think a company should be forced to provide service or goods to anyone and has the right to refuse. I do however think they should also accept the social and economic consequences to come from making these decisions. Including as a consequence, the making people aware of the decisions and statements they make that result in the exclusion of a particular demographic. I am trying to be more positive and feel it is important to remember every comment on a forum is also not an invitation to an argument.