> began to notice some time ago that Google basically disregards my query, and fixates on the lowest common denominator. Same here. I was perplexed to see undi

> began to notice some time ago that Google basically disregards my query, and fixates on the lowest common denominator. Same here. I was perplexed to see undisputed leader of search engines (which nobody managed to successfully rival, no matter how many billions they threw at the problem) decline in this way. But now I wonder: is fixating on the lowest common denominator perhaps ultimately the more profitable approach? Compare this to Amazon. A decade ago, buying on Amazon used to be a fantastic experience; no other retailer could rival it. Now the experience is utter crap, as are many of the products. But that crap still outsells everyone else by a large margin. Perhaps we are seeing a general shift towards a focus on volume, rather than quality.