Ford ought to let customers place reservations and shop around which dealership they want to purchase though at delivery time. If the dealership tells me "It's

Ford ought to let customers place reservations and shop around which dealership they want to purchase though at delivery time. If the dealership tells me "It's $30,000 markup or we're taking your built-to-order vehicle and selling it to someone else" then I should be able to take that reservation and move my order to a different dealer. Or maybe they could require the dealer to sign a contract on the final out the door price in order to submit an order.