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Twitter has never shown any indication that they know how to leverage the massive network to which they have unrestricted access. I've never seen anything from
by bcrescimanno 15y ago
Twitter has never shown any indication that they know how to leverage the massive network to which they have unrestricted access. I've never seen anything from them that gives me any notion that they have any idea how to make money from the beast. Everything we've seen them try rings more as a "shot in the dark" than execution on a legitimate strategy.
Twitter's network of people is valuable (though not likely as valuable as some believe); but the setup of the network, as it is today, means that Twitter isn't in a very good position to monetize it. I'd argue that a celeb with 100 million followers has far more power within the Twitter network than Twitter itself (a fact that I think is changing now that more people are connecting via "official" clients like the website and other formerly 3rd party clients).
I realize that I don't have access to the proposals that they are showing these investors and maybe in there is some really great strategy for turning what's essentially free, publicly viewable text messages into a gold mine--but I just don't see it. This strikes me more as yet another round of investors riding the hype wave and hoping to time their own cash out before the sad reality sets in that just because something becomes popular doesn't mean there's a good way to make money from it.
- SoftwareMaven 15y agoTwitter's value is going to stem from using that huge amount of data (yes, including where you had lunch) to power analysis for things like sentiment. I really think the "sponsored tweet" crap rdilutes their true value because it deputes the natural conversations that are critical for the validity of that analysis.
- revorad 15y agoSentiment analysis using Twitter data mining is often mentioned as a business opportunity. Can you give any examples of where this has worked?
- SoftwareMaven 15y agoI've had conversations of some sort with each of these. They will give you a starting point at least; I'm sure there are many, many more. http://www.radian6.com/ http://www.radian6.com/ http://www.allegiance.com/ http://www.allegiance.com/ http://www.attensity.com/ http://www.attensity.com/
- bcrescimanno 15y agoI feel like an important part of my comment still stands: I don't think Twitter itself is particularly well positioned to lead a market like this. It's nearly as easy for a 3rd party to scrape from Twitter and do the same type of analysis you're talking about so I'm not seeing real competitive advantage there.