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It's actually one of Friedman's classic arguments, poorly articulated. http://www.colorado.edu/studentgroups/libertarians/issues/friedman-soc-resp-business.htm

• notahacker 15y ago
  Even Friedman's argument observes that some "socially responsible" spending might actually be in the interests of a corporation's shareholders Tim Cook offering a tax-deductible (I assume) employee benefit that has the additional side effect of generating positive publicity probably falls into that bracket.