Why is Perell so popular in techie-ish circles? His writing is a cross between the New Yorker and undergrad essays, and reminds me of oratory - it feels substan

Why is Perell so popular in techie-ish circles? His writing is a cross between the New Yorker and undergrad essays, and reminds me of oratory - it feels substantial and meaningful but peel back the surface and there's little behind it. He has a course that outside SV is hard to afford (the time-unlimited writing one is over 10% of the annual take-home pay of a senior software engineer in the UK), a massive twitter and mailing list following - and what else that makes his output so popular?