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I know most here won't like the Facebook thing (I'm not joining because of it), but I think its fairly deviously brilliant marketing tool. If I were them I'd b
by mikeryan 15y ago
I know most here won't like the Facebook thing (I'm not joining because of it), but I think its fairly deviously brilliant marketing tool. If I were them I'd be okay with losing some signups with the flip side being getting the viral marketing done for free.
- weirdcat 15y agoA fair approach would be to allow me to use the thing for a day without "liking" it. Then they could say "Like it so far? Then click the Like button and listen on!" and only after that keep me out if I don't. I don't think they'd get much fewer likes this way and at least they would be genuine. Plus, since more users would sign up to test the service, perhaps the numbers would even play to their advantage.
- bretpiatt 15y agoThey have ~1.3 million people (at the time of this comment) who have liked it and joined the beta. The privacy concerned outliers are likely much lower in number than the additional people gained by the viral FB network launch. How many other services have that type of adoption on a first day beta?
- timmaah 15y agoIsn't it against Facebook policy to use the like button in this manner? http://developers.facebook.com/policy/ http://developers.facebook.com/policy/ You must not incentivize users to use (or gate content behind the use of) Facebook social channels, or imply that an incentive is directly tied to the use of our channels.