Hi. When we first released http://limelightapp.com/ http://limelightapp.com/ the only thing we did was post it on Hacker News. It made the first page for a few

Hi. When we first released http://limelightapp.com/ http://limelightapp.com/ the only thing we did was post it on Hacker News. It made the first page for a few hours. In addition to generating really great feedback from the community, it also generated a decent amount of traffic (about 6000 unique visitors.) Later that day, our app got picked up on http://www.thenextweb.com/ http://www.thenextweb.com/ and a few Chinese sites. The article on TNW generated about 200 tweets. Within about a week or two we had enough paid subscribers to cover all our recurring expenses. Everything since then has been profit. Since then we've started a blog and we've got some of the other promotional ideas in the works as well. But at least initially I think we really benefited not just from the discussion on HN, but the traffic. There is a large overlap between the community here and our product's target audience.