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Nowhere on the page could I find a definition of conversion. What is a conversion? How does Facebook know about it? What about me do they share with other ad

Nowhere on the page could I find a definition of conversion. What is a conversion? How does Facebook know about it? What about me do they share with other advertisers? How is my conversion used to target future ads? This is just the regular Facebook ad pricing playbook being pushed out to all "meta" properties. Instead of ad placements though, it's for bot messages.

namdnay 5y ago
Conversation, not conversion The definition seems to be at the start of the page - it’s every “chat session” with a bot I don’t see the link with advertising or targeting?
- stadium 5y ago
  Oh my, yes I see that now. Sorry and thanks.