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So you are saying there appears to be a way (likely nontrivial) that Tumblr could adopt (maybe same as reddit) to keep both advertisers and community happy?
by riantogo 5y ago
So you are saying there appears to be a way (likely nontrivial) that Tumblr could adopt (maybe same as reddit) to keep both advertisers and community happy?
- markx2 5y agoNo. A subreddit could, depending on it's (unpaid) mods have a wide variety of content. For example /r/WTF content could be funny or shocking. An advertiser on that sub would have to be okay with their content being alongside either content. Let's say a tumblr site gets tagged as "mature". That site does not get the expected ads normally seen on a site That site is effectively invisible to other sites Why would you buy ads on a site that no-one will see? Why would you stay publishing on a site where your traffic falls of a cliff? What makes a site get that 'mature' tag? It could be one post, it could be a series of posts. But that tag stays until it manually removed. When you are running a site that has user generated content there are two alternatives: - Being clean - Being seen to be clean Tag filtering helps the latter.
- riantogo 5y agoI think we are saying the same thing. Tumblr could operate the same way as reddit and enjoy similar ad revenue.