3 ms·

> Simple heuristic: ask yourself what price you would pay at the moment you are using a digital product to be doing the real thing. Take running on a treadmill

by raldi 5y ago

> Simple heuristic: ask yourself what price you would pay at the moment you are using a digital product to be doing the real thing. Take running on a treadmill through a digital forest on a 10” screen. If the answer is $10, then do the math: I bet that’s more than what you pay for a daily gym membership. That means that there is more value for you to unlock if you find a way to make that desire a reality. I don't understand this. What is he proposing you do with the $10? Why would this advice change if your declared value was less than a daily gym membership?

lolc 5y ago
The way I read it: The argument starts with the reader being in a gym. So having paid the gym is given and we assume that the gym must provide some sort of value. At some higher fee, the value would be negative and the reader would not have gone to the gym. Rationally. Now the article argues that since the reader would pay more to be in the forest than the gym, they should evaluate their options to run in the forest. Because that could provide more absolute value. Even if it meant travelling further. The only way it makes sense to argue this way is when you're trying to convince a consumer of a non-consumer option that is better. Because, it presumes, only when a consumer evaluates the forest as a product, they will see its value.
em-bee 5y ago
i didn't get that either, but then maybe that's because i would never even consider using a treadmill when i can go for a walk. most other digital things like watching videos or listening to audio books don't have practical analog equivalents, or have no benefits. (i really don't see the benefit of playing vinyls. in the end i still get sound made through electricity. for the real analog experience i actually play an analog music instrument myself.)

3 ms·

> Simple heuristic: ask yourself what price you would pay at the moment you are using a digital product to be doing the real thing. Take running on a treadmill

by raldi 5y ago

lolc 5y ago
The way I read it: The argument starts with the reader being in a gym. So having paid the gym is given and we assume that the gym must provide some sort of value. At some higher fee, the value would be negative and the reader would not have gone to the gym. Rationally. Now the article argues that since the reader would pay more to be in the forest than the gym, they should evaluate their options to run in the forest. Because that could provide more absolute value. Even if it meant travelling further. The only way it makes sense to argue this way is when you're trying to convince a consumer of a non-consumer option that is better. Because, it presumes, only when a consumer evaluates the forest as a product, they will see its value.
em-bee 5y ago
i didn't get that either, but then maybe that's because i would never even consider using a treadmill when i can go for a walk. most other digital things like watching videos or listening to audio books don't have practical analog equivalents, or have no benefits. (i really don't see the benefit of playing vinyls. in the end i still get sound made through electricity. for the real analog experience i actually play an analog music instrument myself.)