I think it might be better to say "extremes are a never-ending temptation", just as we try to make the biggest things, there's also plenty of effort put into ma

I think it might be better to say "extremes are a never-ending temptation", just as we try to make the biggest things, there's also plenty of effort put into making the smallest things. As another commenter mentioned, this is often less because of engineers' desires than because of product departments' needs for the next best product, which often just means the original product, but "more".