The data is power and can equate to money quite easily. This means that people are not going to handle data responsibly unless forced to do so. Most companies

The data is power and can equate to money quite easily. This means that people are not going to handle data responsibly unless forced to do so. Most companies have zero data controls and it ends up getting passed around everywhere and saved off by employees for their own personal use. It's like waving money in front of people when you have no way to determine if it gets stolen or by whom. I was raised in a family bookeeping business that handled all of the vital business data for hundreds of clients. Data protection and privacy (respect for clients) were always job #1. This came to be my philosophy for all user data in any context. A philosophy that very few people share--and the rise of the web seems to have reversed any possibility of such a philosophy taking hold as user data became a form of currency.