So, now I fail to understand what people are after. The mindset stuff is a scientific result, it's not "after" anything. Maybe you think you are so strong-wil

So, now I fail to understand what people are after. The mindset stuff is a scientific result, it's not "after" anything. Maybe you think you are so strong-willed and independent that you are immune to this effect, but however dumb you feel it is, the majority of people (and kids especially) apparently are not.