It's completely rational to think that people will be intrinsically motivated by money, and they are on some level. But people are irrational - what drives the

It's completely rational to think that people will be intrinsically motivated by money, and they are on some level. But people are irrational - what drives them is usually a lot different than what you would expect. Dan Pink is at the forefront of demystifying motivation. When you have time, check out this TED Video, it's very insightful - http://www.ted.com/talks/dan_pink_on_motivation.html http://www.ted.com/talks/dan_pink_on_motivation.html. TL;DW - Cash incentives alone make people slow and stupid for cognitive tasks.