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So your new business just does link analytics? Who are your potential customers? I.e. how large is your addressable market? When I see something like this I th
by CyberRabbi 5y ago
So your new business just does link analytics? Who are your potential customers? I.e. how large is your addressable market?
When I see something like this I think of mass emailers. They tend to require link analytics but otherwise I can’t think of another use case. Maybe Twitter or other social media publishing.
Since publishing is an application where link analytics tends to be used I would focus there. I can imagine it would be much easier get customers for that more user-oriented product than for something that is lower in the stack and more abstract and will likely end up being used for that use case anyway.
Just my 2 cents, trying to help.
- start123 5y agoCurrently I have a mix of clients - some startups, job boards, digital consultants, content agencies that want to manage and track clicks. Basically understand their campaign so that they can improve and perform better. The good thing is that you can basically track anything. One of my clients uses short links on buttons and images to track conversions. And yes, publishing industry can definitely benefit from this.