Baumeister actually wrote a book about this?! It's definitely a must read. If you haven't picked up anything of his before - he's a very good writer, and one of

Baumeister actually wrote a book about this?! It's definitely a must read. If you haven't picked up anything of his before - he's a very good writer, and one of the most "correct thinkers" I know. Not a shred of idea that's not justified by research.