"The iPad is the wrong tool for creating that stuff. But it is awesome for consumption." Exactly, OP's point is that most R&D by large co's these days is focus

"The iPad is the wrong tool for creating that stuff. But it is awesome for consumption." Exactly, OP's point is that most R&D by large co's these days is focused on building consumption devices similar to the iPad. About 10 years ago, most R&D was around enterprises/PC's, and that benefited both producers & consumers of content. No one is arguing that one particular model is right - it was simply an observation of where R&D is focused these days, and what that means for producers of content.