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Have you guys watched the Seinfeld tv series? Its really the same kind of humor. lol. I found it funny As much as we may hate to think it, in the end, I think

Have you guys watched the Seinfeld tv series? Its really the same kind of humor. lol. I found it funny As much as we may hate to think it, in the end, I think Microsoft wins again because we DID watch the ad didn't we? Jerry and his comedy is the bait. We now know microsoft is up to something "delicious." whoopie.

Dobbs 18y ago
I think Microsoft wins again because we DID watch the ad didn't we? The problem with your statement, is that watches mean nothing if they do not sell the item. Selling the item means nothing if people don't view the ad. One does not work without the other. In this case its getting views but its not selling, educating or performing anything to those views. This ad is nothing but empty views.
- acesamped 18y ago
  Honestly, I think no matter what we do we are doomed to be consumed by microsoft. I love linux. I have some friends who are staunch Mac users and others who eat, sleep, and pee linux. All of them have microsoft products on their computers. Schools, offices, homes, microsoft is everywhere all over the world. The sad fact is that pc's are cheap and most people (general population) are lazy or uninterested in installing (or even learning about) other operating systems. The product is sort of forced upon us. All we can really do is cope. It seems like a lot of people upgrade their windows operating system when a new one comes out (except with vista because of all of the bad reviews).
- andreyf 18y ago
  The problem with your statement, is that watches mean nothing if they do not sell the item. Ads aren't just for selling stuff directly. This ad doesn't sell anything, it changes brand image.
  - gaius 18y ago
    Exactly. Another example is the recent Honda ads. (Tho' actually I suspect those are are more about changing the company's image as an employer)
  - chaostheory 18y ago
    i guess changing their image from boring old school corporate machine to just weird is a start
- halo 18y ago
  Their product is on 95%+ of a huge market worldwide and everyone already uses it and knows about them. They don't need to sell their core product as the OEMs do it for them, and I seriously doubt that their commercials have any real impact on their sales. The thing is Microsoft have succeeded despite their brand rather than because of it, and the company have long been demonised and seen as the convicted monopolist and stuffy and corporate. Notice how the Microsoft brand is played down on both the Zune and Xbox 360 sites for example. Trying to humanise the company and making them seem less corporate by giving them a friendly face is probably a good thing for their brand in the long term, will make people associate with their brand more positively and in my view is certainly a better direction than yet another Vista campaign that will do little to raise awareness further and shift very few copies.
joshu 18y ago
I certainly hope not.

Dobbs 18y ago

I think Microsoft wins again because we DID watch the ad didn't we? The problem with your statement, is that watches mean nothing if they do not sell the item. Selling the item means nothing if people don't view the ad. One does not work without the other. In this case its getting views but its not selling, educating or performing anything to those views. This ad is nothing but empty views.

acesamped 18y ago
Honestly, I think no matter what we do we are doomed to be consumed by microsoft. I love linux. I have some friends who are staunch Mac users and others who eat, sleep, and pee linux. All of them have microsoft products on their computers. Schools, offices, homes, microsoft is everywhere all over the world. The sad fact is that pc's are cheap and most people (general population) are lazy or uninterested in installing (or even learning about) other operating systems. The product is sort of forced upon us. All we can really do is cope. It seems like a lot of people upgrade their windows operating system when a new one comes out (except with vista because of all of the bad reviews).
andreyf 18y ago
The problem with your statement, is that watches mean nothing if they do not sell the item. Ads aren't just for selling stuff directly. This ad doesn't sell anything, it changes brand image.
- gaius 18y ago
  Exactly. Another example is the recent Honda ads. (Tho' actually I suspect those are are more about changing the company's image as an employer)
- chaostheory 18y ago
  i guess changing their image from boring old school corporate machine to just weird is a start
halo 18y ago
Their product is on 95%+ of a huge market worldwide and everyone already uses it and knows about them. They don't need to sell their core product as the OEMs do it for them, and I seriously doubt that their commercials have any real impact on their sales. The thing is Microsoft have succeeded despite their brand rather than because of it, and the company have long been demonised and seen as the convicted monopolist and stuffy and corporate. Notice how the Microsoft brand is played down on both the Zune and Xbox 360 sites for example. Trying to humanise the company and making them seem less corporate by giving them a friendly face is probably a good thing for their brand in the long term, will make people associate with their brand more positively and in my view is certainly a better direction than yet another Vista campaign that will do little to raise awareness further and shift very few copies.

joshu 18y ago

I certainly hope not.