Speaking as a principal software architect for a large (30bn) company: - convincing others to one's ideas of good architecture - and contributing to enterprise

Speaking as a principal software architect for a large (30bn) company: - convincing others to one's ideas of good architecture - and contributing to enterprise architecture, - lots of time spent to evaluate designs, ideas, products, acquisition targets, - every fourth blue moon - some actual low level design work and programming pet projects/pocs/prototyping. Rarely :-( I like this type of work, gives good exposure to new tech and the ability to choose what tech is being used. For my next job I want something more focused on actual programming though.