And, a lot of these consumer hostile moves are death by a thousand cuts rather than line-in-the-sand deal breakers. There are plenty of people who will not buy

And, a lot of these consumer hostile moves are death by a thousand cuts rather than line-in-the-sand deal breakers. There are plenty of people who will not buy a Toyota specifically because of this, but I assume most people would be upset but still make the purchase, knowing they're getting a Toyota and all that comes with it.