I don't know the answer but I'd be surprised if it wasn't mostly a garbage-in, garbage-out problem. Old school SEO techniques dominate Amazon, things like over

I don't know the answer but I'd be surprised if it wasn't mostly a garbage-in, garbage-out problem. Old school SEO techniques dominate Amazon, things like overly long and descriptive titles. Even legitimate brands look like scams, presumably because they're trying to fight back against scammers. For example, compare the titles on Amazon's and Walmart's listings for a comparable LG 80 series TV: https://www.amazon.com/dp/B08WHRW6QR https://www.amazon.com/dp/B08WHRW6QR vs https://www.walmart.com/ip/LG-55-4K-UHD-80-Series-Smart-TV-with-AI-ThinQ-55UP8000PUA/795603594 https://www.walmart.com/ip/LG-55-4K-UHD-80-Series-Smart-TV-w... But the worst, by far, is Amazon showing multiple distinct items on the same page, as though they are merely variants. I don't have any ready examples, but think things like USB memory card breakout devices on the same listing as USB cables. That's got to break search in a lot of weird ways. And I don't care if it is a 3rd party seller problem, that doesn't excuse anything.